🔗 Share this article The Jane Goodall Earth Medal to Celebrate Those Striving to Improve the World. The world is facing challenges, however optimism persists. A novel accolade originating at the science, music and arts festival Starmus will encourage people to make a difference. A gathering related to the Starmus festival. The medal will honor to pay tribute to the esteemed British primatologist who passed away recently. It seeks to acknowledge those who protect life on Earth. The Medal's Framework The first recipients will be revealed during the upcoming Starmus event in Tenerife and La Palma, scheduled from October 17th to 22nd the coming year. Reports indicate that Jane Goodall, a former Starmus advisory board member, had endorsed the medal's establishment. “The concept of having this award, and Starmus being entrusted with organising it, is Jane’s,” a statement said. “She said she would like for this to occur. And I think because of the unique relationship she had with the festival.” “This medal will acknowledge sustainable programmes undertaken to build an environment improved for people, animals and the environment and provide encouragement to continue such efforts,” said a family member. Structure and Vision A co-founder of Starmus indicated that the medal – which was announced at a prestigious venue – would probably have multiple categories. “The intent is for it to be modeled after the Stephen Hawking award for science communication that we created a decade past,” he explained. Goodall was an honoree of that very medal. Expressing concern about the future of the planet, one figure stated, “Frankly, it’s very hard to be optimistic. Certain policies in one major nation is conducting a war on science. This situation really cripples collective action.” “To be honest, the situation appears particularly bright which means we need to commence reflecting, with greater urgency regarding the impact of human activity. This concern encompasses not only climate change, that’s the whole way that we treat nature.” Following an Example Therefore, it was noted it was an opportune moment to emulate Goodall’s example. “It is believed that when we’re awarding this medal, the focus will be on this core philosophy that Jane embodied – that was her foremost concern, to change our relationship with wildlife around us.” A major topic today involves the spread of misinformation. The theme of next year’s festival is set as “the search for truth”. “We realised that factual reality has become contested when politics are involved. This is an alarming trend,” it was said. “The science of climate remains a scientific discipline; it is impossible to have any influence by political agendas in this field.” Hope and Determination The aspiration is that the medal will spur positive change. “It’s about encouraging people to engage and to show concern and to work toward these goals, truly. Whether or not we’re optimistic, we have to focus on working the best we can,” a statement concluded. “Be prepared for setbacks, but you still continue striving to achieve positive outcomes.” A family member involved in environmental protection expressed optimism that “with guidance and when empowered, humans are capable of being responsible caretakers of Earth”, citing the work of a foundation that, in addition to its projects, assists the youth become engaged locally, animals, and environment. “As Jane Goodall often reminded us, the choices we make each day make a difference and the responsibility lies with us the kind of difference we choose to create,” it was stated. “There is still time and the Starmus Jane Goodall Earth medal will offer support and raise awareness about beneficial initiatives that are being undertaken.”